-
Take the opportunity to focus media attention on second-hand smoke and the need for further action. Inform the media of your activities, or call a press conference.
-
Organize a children's congress or a youth summit where young people develop and pass a resolution asking governments to protect their rights to health and clean air.
-
Consider extending WNTD to a smoke-free week , clean air month, or a smoke-free 2001. Try to keep the focus on the issue as long as possible.
-
WNTD is a good day for clean air initiatives to come into effect. For example, a town's schools or restaurants or hospitals become smoke-free as of 31 May. It can also be effectively used as a day to announce new initiatives that will come into effect as of a specific future date: a workplace may announce a phase-in period for a smoking ban that will be completed on WNTD of the following year.
-
Organize contests and competitions to increase public participation. For example, a "smoke-free homes" challenge could lead up to WNTD, where parents who register their homes as smoke-free are eligible for prizes and recognition.
-
Workplaces can organize special events and provide information to employees about second-hand smoke. Workplaces that are not already smoke-free can sponsor a smoke-free day or week. An important complement would be the provision of programs to help employees quit smoking.
-
Encourage restaurants to become smoke-free for the day, the week, or permanently. These restaurants can be part of a WNTD food festival. Table cards and other items that promote smoke-free dining can be distributed to local restaurants. Smoke-free restaurants can be honored with a "smoke-free seal of approval sticker" to put on their door. Develop a website or publication that provides an updated list of restaurants, cafés and bars that are smoke-free.
-
Create and publicize a smoke-free tourists' guide to your city listing restaurants, cafés and other facilities that are smoke-free. As this type of guide lends itself well to advertising and sponsorship, it can usually be self-supporting.
-
Enlist musicians who do not like playing in smoky venues to perform "smoke-free" concerts in honor of WNTD. Venues that have traditionally allowed smoking could use WNTD to launch a trial no-smoking night once a week.
-
Initiate a letter-writing campaign to your elected officials and newspaper editors to inform and encourage action on second-hand smoke.
