The World Health Organization (WHO) launched the World No Tobacco Day initiative on 7 April 1988 in response to resolution WHA40.38 adopted in May 1987 at the fortieth World Health Assembly. The Day is celebrated around the world on 31 May every year, under a different theme. World No Tobacco Day is intended to discourage tobacco users from consuming tobacco and to encourage governments, communities, groups and individuals to become aware of the problem and take appropriate action. Every year, WHO presents awards to key people and/or organizations that have made valuable contributions to tobacco control and to making World No Tobacco Day campaigns a success.

Stop tobacco industry interference

Stay on the road: Implement the WHO Framework Convention on Tobacco Control

Girls and boys for change: tobacco control now

Tobacco Health Warnings

WHO has selected "Ban tobacco advertising, promotion and sponsorship" as the theme for World No Tobacco Day 2013 to:

• spur countries to implement Article 13 of the WHO Framework Convention on Tobacco Control (FCTC) and its guidelines to comprehensively ban tobacco advertising, promotion and sponsorship such that fewer people start and continue to use tobacco
• drive local, national and international efforts to counteract tobacco industry efforts to undermine tobacco control, specifically industry efforts to stall or stop comprehensive bans on tobacco advertising, promotion and sponsorship.

Tobacco is the only legal consumer product that kills when used exactly as intended by the manufacturer. World No Tobacco Day will help to save more lives and to limit the damage caused by tobacco use.

The key messages of this year's World No Tobacco Day are that governments, policy-makers and civil society must work to:

• comprehensively ban tobacco advertising, promotion and sponsorship
• counteract the deceptive and misleading nature of tobacco marketing campaigns
• thwart the unavoidable exposure of youth to tobacco marketing
• demonstrate the failure of the tobacco industry to effectively self-regulate
• highlight the ineffectiveness of partial bans
• follow the guidelines on implementation of Article 13 of the WHO FCTC.

World No Tobacco Day 2021 - Comit to quit